Data-driven strategies & solutions
Leveraging data analytics to create actionable informal market strategies to address inefficiencies
Market challenges
- Hard to get insights from the informal market
- Informal market data is fractured
- Difficult to operationalise data and turn into practical strategies or solutions.
- Informal market viewed as a collective and not segmented
Solutions we provide
- Advanced demand planning – product forecasting and predictive analytics
- Embedding procurement solutions
- Supply chain optimisation
- Product development, design and positioning
- Product awareness & engagement
- Workflow automation
Value we create
- Creating efficiencies and reducing unnecessary costs
- Grow market adoption of product
- Increase return on investment
- Increase logistical efficiency
- Improve customer service consistency
