The M4Jam team are South Africa’s most trusted informal trade route-to-market specialists, meeting all client demand and supply needs to access and sustainably grow within the emerging retail sector.
The M4Jam Group
M4Jam is a proud member of the DigiCo group of companies.
Mobile training and communication technology for dispersed workforces
Developing people within informal areas, creating opportunities to earn an income.
We are a technology company that stretches the boundaries of conventional wisdom. We believe that change comes from challenging the status quo.
M4Jam has pioneered, tested, and learned to unlock unique solutions, positioning us to solve specific obstacles and requirements for both brands and retailers, throughout the informal retail supply chain.
We grow your brand by empowering people
Fondly known as Jobbers, our community is the evolution of the human cloud – they’re the human mist, your cloud on the ground. They’re everywhere and they’re hungry to engage. Armed with smartphones, they’re rewarded for completing tasks that we’ve broken down into smaller micro jobs, ranging from surveys, education and mystery shopping to product, advertising and concept testing and much more.
Everyone wins with M4Jam
Building on the M4Jam technology and business model, in which over 1.2 million jobbers have been paid a total of over R22,8m to carry out brief tasks since inception in 2014, we have refined our business to deliver an everyone-wins formula for growing businesses in informal markets.
We are focused on the informal sector
The M4JAM group will now use more structured gig work opportunities to develop field marketer opportunities for hundreds of South Africans, while also uplifting traders and helping wholesalers and brands grow in informal economies.
Our push and pull approach
We not only get your brand on-shelf and into the hands of consumers, we are the only partner in the informal retail market who will grow your brand through disruptive technology, data and trade relationships a promotional activity.
Meet our amazing team
The faces behind our success
Ebrahim Karolia – Chairman
Georgie Midgley – CEO
Dominic Carter-Jackson – CFO
Richard Dunn – Chief Growth officer
Garth Mc Cann – Head of Sales
Meet our clients
We work magic with them
We have helped these manufacturers, distributors, wholesalers and retailers identify and access the most effective sales channels to bring their products or services to the market and create customized sales strategies that fit the unique needs of their businesses.